Imagine a yacht tour beginning with an agent profile, cutting to a sweeping panorama of the upper deck, and finally settling on 360º shots of the lower deck and its interior. Augmented by voice, text, and additional links, the virtual tour could be the most significant visual marketing tool of all time.

When compared to the one-dimensional and very expensive photos in local newspapers, magazine, or even a dedicated brochure, a real-time tour online looks highly attractive, especially when you can use advertising to drive people to view the tours. Add email technologies that can be sent directly from the virtual tour, and you have a fantastic advertising tool.

You might still sell a good deal of Excursions without any of these marketing tools, but not nearly as much as you would with them!